Market Overview & Market Position

Core Business & Client Base
Sunshine Insurance (Agents & Brokers) Limited has had a presence in the local insurance broking field for more than 20 years. Sunshine Insurance’s primary business focus is to provide quality General Insurance products (i.e. Property, Motor, and Casualty) to consumers. Additionally, Sunshine Insurance provides Life and Health Insurance products for both individuals and major corporations. Our core client base includes Bahamian individuals and businesses. Through its relationship with Marsh, Sunshine Insurance also serves a client-base that includes international second home owners and multinational businesses. The company is licensed and regulated by the Insurance Commission of The Bahamas. Sunshine Insurance’s key employees are qualified and licensed to conduct general, life and health insurance business.

Product Quality
Sunshine Insurance is committed to providing clients with quality insurance solutions. In keeping with this commitment, Sunshine Insurance maintains positive relationships with three of the most-highly-rated General Insurance Companies in The Bahamas to deliver secure insurance solutions:

• Royal Star Assurance AM Best Rating A (Excellent)
• Bahamas First General Insurance Company AM Best Rating A- (Excellent)
• Security & General Insurance Company (Colonial Group) AM Best Rating A- (Excellent)

Similarly, we maintain relationships with the most-recognized local Life & Health Insurance Companies:

It is important to note that Sunshine Insurance and Royal Star Assurance have a strong working relationship as both companies fall within Sunshine Holdings’ business portfolio. This particular agency relationship provides Sunshine Insurance with enhanced benefits in its daily operations and service to customers.

Our People
Our most valuable resource is our personnel. Sunshine Insurance has more than 22 employees and staff. We have a highly-skilled, certified team of professionals that is committed to exceeding our clients’ expectations.

What Sets Us Apart
No other insurance broker in The Bahamas provides one-stop-shop capability. In addition to our team of insurance professionals, who are licensed by the Insurance Commission, we have in-house legal counsel, architects, engineers and finance experts – all of whom we call upon to assist in the delivery of risk management and insurance services to our clients.

Our vision, as a leading provider of insurance and other risk management services, is to satisfy the needs of organizations and individuals in The Bahamas. As a Bahamian controlled company, with a well-trained, qualified staff of lengthy tenure, we will have an increasing number of clients who acknowledge that we meet or exceed their expectations.
Our Commitment To Community
Sunshine Insurance is the lead sponsor and organizer of the Sunshine Insurance Race Weekend (SIRW), which encompasses the Susan G. Komen Bahamas Race for the Cure® and Marathon Bahamas. The yearly event raises hundreds of thousands of dollars for cancer charities.

In 2009, Sunshine’s Marketing Department presented the marathon idea to the company’s chairman, Franklyn Wilson, as a corporate initiative to raise public awareness on cancer-related issues and to align the company with a positive cause. Since then, the event has grown in popularity and has become a staple on the sports tourism calendar.

Sunshine Insurance, in partnership with Elmira College, holds annual speech competitions for high school students in grades 10-12. The competition gives students the opportunity to walk away with thousands of dollars in scholarship money to attend Elmira College.

Sunshine Insurance also believes heavily in the nation’s youth and encourages them to excel in academics through its Little Miss Sunshine and Little Mr. Sunshine sponsorship. The company chooses high achievers from inner-city schools and rewards them.

We pride ourselves on being able to provide high quality risk management and insurance solutions. Our clients can expect to receive: